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HONG KONG (Reuters)   |  February 1 2001

Chow Yun-Fat Enlisted to Lick Falling Stamp Sales

 
HONG KONG (Reuters) - Hong Kong Post has enlisted Chinese movie star Chow Yun-fat, star of the kung-fu epic ``Crouching Tiger,'' to battle declining stamp sales.

Kicking off a local stamp show, government officials on Thursday named the dashing star, sometimes described as Hong Kong's Harrison Ford, as the territory's first philatelic ambassador in a bid to lick slumping stamp sales.

Chow, who once worked in a post office and is now a stamp enthusiast, is probably best known internationally for his role as a Qing Dynasty warrior in the Chinese martial arts romance ''Crouching Tiger, Hidden Dragon,'' which some tip to bag an Oscar nomination.

Huge crowds of collectors flocked to the show to bag first day covers and sets for HK$150 (US$19.20), featuring stamps showing the star posing as various characters from his films.

``They are selling very well,'' said Anissa Tong of emaimai.com, a private auction site responsible for the worldwide distribution of the stamps, which were issued by the South American nation of Guyana.

Hong Kong saw a philatelic frenzy around the time when the former British colony was returned to Chinese rule in 1997, when revenues from stamp sales reached HK$100 million (US$12.8 million).

But the fever didn't stick and in the past few years annual stamp sales were only around HK$30 million (US$3.84 million).